Okay Aspen is the place of $4+ gasoline, LOTS of private jets, BIG houses, fancy cars, etc...
I think we found the most appropriate sign for Aspen. It was not a sign for 50% off sale, or a homemade yard sale sign.
It was this. Yup is says "Be Prepared to Spend"
The stores in Aspen are the same ones that you see in Manhattan, and most stores noted that fact with signage: Zenga, Prada, Kate Spade, Lauren, etc. with New York on all signs
But I think this clothing store has the leg up. Who would think that East Africa would be trendy enough to promote in Aspen! ..... "We are so cool, we just do not need to be in NYC". I wonder if they have a store in East Africa that says Aspen, Western USA.
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